Technology and Catering Business

Technology and Catering Business

Technology has become a part of our daily lives, and there may be no aspects of human life that have not been touched by the Internet. Technology also plays a positive role in managing businesses, especially food businesses. If you are interested in catering, you might want to save yourself some of the hassles of managing your files, stock, and inventory system by buying business catering software.

This software can help you in many ways that you think is impossible. Many caterers use a Point-of-Sale system to help them track sales and purchases made by businesses. It can generate reports for easy reference; You can get daily, weekly, monthly and yearly reports to see the progress of your catering business.

In this catering business software, you can do bookkeeping very easily. You don’t have to be an Accountant to know how to run it. Bookkeeping is very important for all businesses. When you set up a business, your goal is to get a return on investment (ROI) in the shortest possible time. The POS system can track all outgoing sales and expenses. This can also help the caterer to find out other hidden costs involved in business that are often ignored by the owner when it comes to profit and loss calculations.

Apart from accounting and inventory software, catering may also require event management software. This will track all upcoming events where your catering business is hired to serve. This is a database management software where you can enter all your client information and special requests or notes for the event. This will save you from collecting all the calling cards in your wallet. All you need to do is enter the necessary information about your clients and also your possible customers.

Being organized in all your business transactions will …

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Classic Marketing Mistakes

Classic Marketing Mistakes

People in commerce sometimes goof, no matter whether they are in suits or in the fashionable garments of their time.

Everyone knows that Columbus discovered the Americas in 1492 after convincing the venture capitalists of that day (local royalty) that he would find a western trade route to the orient without going over the edge of the world. He didn’t fall off the planet. Neither did he find the trade route. But Columbus got away with it anyway, unlike our other cases.

Thirty-five years later, a former slave named Esteban beat the odds in Florida in 1528. He was one of 4 survivors of a 400-man Spanish exploration party searching for gold. They didn’t have Disneyland then, and Florida wasn’t much fun in those days. As always, better lucky than good, so the Spaniards persuaded Esteban the survivor to keep exploring in Mexico and Texas, where he sought gold in the lost cities of Cibola. Esteban found himself near Zuni territory, and he sent a nice gourd with a red feather stuck in it as a greeting, not knowing that red was the sign of war to the Zunis. Esteban would have died in that century anyway, but not nearly as soon.

Today there are occasional strategic errors by business-suited types worth mentioning. Coors beer marketed their beer with the slogan, “Turn It Loose”. When they ran the ad in print in Spanish, the sense was a bit different. It was interpreted as “Suffer from Diarrhea.”

Our favorite came from Gerber baby food. The cute little baby on the label is known around the world. However, their baby food didn’t sell so well when they tried to introduce it in Africa. When a significant portion of a population does not read well, the pictures on the label often show what’s …

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